There's no SDK that you need...

I agree with these guys about the announcement of "There's no SDK that you need!" for the iPhone at the WWDC 2007 keynote.

In hindsight the iPhone announcements seemed to go like:

And now, for the news you've all been waiting for...

The sound of restlessness developers...

iPhone news...

The sound of excited nervous energy...

We don't have an SDK for you!

A collective WTF?!

No no, you don't need one! You have Safari and web technologies!

I can't help feeling that sounds like a let down. It's so bad it's funny. Hey developers, thanks for coming. Go learn WebKit. Brilliant.

For the people who don't get why some developers are having a problem with this announcement, I think this comment snippet sums it up nicely:

For those that don't get what the contradiction is:

Steve Job talks about the Map application on the iPhone, and quotes: "And you can’t do that stuff in a browser."

Steve Job then announces at WWDC: "You can write amazing Web 2.0 and AJAX apps that look exactly and behave exactly like apps on the iPhone."

If you still don't get it, then you don't need to.

Repeat after me: "You don't need an SDK"... "You don't need an SDK"...